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Practical notes on offers, audiences and routes to market.

Short reads from Purple Burger — search, social, GTM and the messy reality of taking something to market.

CEDA: Crypto and Economic Development Authority

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: Introduction The Office of the Marshall Islands Cryptocurrency and Economic Development Authority (CEDA) is a government agency responsible for overseeing the country's national cryptocurrency and regulating the cryptocurrency industry. This article provides an in-depth look at…

Read more April 17, 2023

Lower Your Carbon Footprint with Crypto

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: Lowering Your Carbon Footprint by switching from Cards to Crypto? With the rise of cryptocurrencies, concerns over their environmental impact have also arisen. This has led to the development of alternative methods of cryptocurrency mining, such as proof of stake (PoS), which are…

Read more April 6, 2023

Low Budget Advertising with Snipesearch Adclicks: A Cost-Effective Alternative to Google Ads

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: Advertising has always been crucial for the growth and success of any business. However, advertising can be an expensive proposition, especially for small businesses and start-ups. As a result, many businesses with a low budget have been struggling to keep up with their marketing…

Read more April 5, 2023

Gambling Laws in The United Kingdom

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: Gambling has a long history in the United Kingdom, and it remains a popular activity today. However, with the rise of online gambling, regulations have become increasingly important to ensure that the industry is fair and safe for players. In this blog post, we'll provide an…

Read more April 5, 2023

Increasing Conversions with the Good Business Commission

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: The number one goal for any online business is increasing conversions. It does not matter if you are an information site, and you desire sign ups. It doesn't matter if you are a resale website trying to sell a product. In practice, even service-based business, it's all…

Read more November 17, 2022

Gambling Law in the Czech Republic

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. LotteryA number-based cash prized lottery (instant draw lottery inclusive).Odds bettingA game where a win is subject to guessing the outcome of an event. The prize is determined based on the likelihood of winning, also known as odds.Totalisator gameThis is the same as an odds-based game except the prize is based…

Read more November 13, 2022

How a Rommie Site Seal Increases Trust.

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: What's the point of a Rommie site Seal? Over the years security seals, badges and guarantees have been a way to show customers your site is safe. At first glance a Rommie Rank seal appears to be little more than a top site badge. In practice, so how is Rommie different and why…

Read more November 12, 2022

New Gambling Legislation in Germany

This guide has been rewritten for Purple Burger readers exploring company setup, compliance context and practical go-to-market choices. From the Purple Burger desk: New gambling legislation in Germany makes it easier to start online casinos. Prior to 2020 establishing an online gambling business in Germany was problematic. Gambling was regulated at Both a state and national level. In practice, while land based Casinos, sports betting and…

Read more November 12, 2022